Health insurance: The benefits of choosing your own doctor

Noémi Hadnagy

Nov 3, 2020

If you require surgery for whatever reason, the benefits of choosing your own doctor cannot be understated. With a private health insurance policy, you have the freedom to choose the doctor or surgeon you’d prefer, subject to availability.

The key benefits of this include:

  • Choosing a doctor that you have had before who is familiar with your medical history
  • Selecting a doctor based on personal recommendations, or reviews you have come across
  • Opting for a doctor that charges lower fees, so your out-of-pocket payment is smaller

Whatever the reason may be, everyone is likely to have a particular preference when it comes to their doctors. But who are some of the most in demand doctors around the world?

As it turns out, lots of medical professionals have built up loyal followings online, sharing their medical expertise and giving an insight into life on the front line. From doctors and nurses to plastic surgeons and ‘pimple poppers’, many medics have built themselves a potentially profitable side job. So, the health experts at Compare the Market have analysed the follower counts of some of the most popular. We also estimated how much they could be earning per sponsored post.

Click here to see our methodology

The world's most influential doctors on social media and youtube


1. Dr Sandra Lee

Instagram followers – 3,984,370

Estimated earnings per sponsored post – $13,219

Perhaps better known as ‘Dr Pimple Popper’, Sandra Lee may be the most famous doctor on the web (or perhaps infamous depending on how squeamish you are!).

Her feed, which showcases videos of her popping pimples and removing cysts, isn’t for the faint of heart, but it’s earned Dr Lee almost four million followers and even her own TV show.

2. Doctor Mike

Instagram followers – 3,846,038

Estimated earnings per sponsored post – $12,749

Doctor Mike (aka Mikhail Varshavski) isn’t just a New York-based family physician – he also held the title of People magazine’s ‘Sexiest Doctor Alive’ for 2015. This title alone could go some way to explaining how he’s built up over 3.8 million followers on Instagram!

Along with his Instagram account, Doctor Mike also has a successful YouTube channel where his stated aim is to make the field of medicine relatable, understandable and fun.

3. Dr Miami

Instagram followers – 1,599,5128

Estimated earnings per sponsored post – $5,296

Dr Miami (or Michael Salzhauer) is a plastic surgeon who gained fame for his quite graphic video posts of procedures such as butt lifts, liposuction and breast surgeries. These videos have earned him more than 1.5 million followers.

He’s worked with numerous celebrity clients over the years and, along with having his own TV show, he’s even written his own children’s book and recorded a hit song!

4. Dr Alex George

Instagram followers – 1,504,235

Estimated earnings per sponsored post – $4,986

Dr Alex rose to fame on TV’s Love Island in 2018. However, he’s also a working doctor for the United Kingdom’s National Health Service (NHS), and now combines his role as a social media influencer with his day job.

This means his Instagram is a blend of updates from his daily life, posts around mental and physical wellbeing and weekly health Q&As.

5. Dr Phil

Instagram followers – 1,240,193

Estimated earnings per sponsored post – $4,109

Perhaps the original ‘medical influencer’, Dr Phil McGraw has been a household name in the US for over 20 years as host of his own advice show. While he holds a doctorate in clinical psychology, Dr Phil’s focus has been firmly on the entertainment world for the past few years.


List of top 50 most influential doctors on social media in 2020


All follower counts are correct as of 16/09/2020. We calculated estimated earnings per sponsored post by using Influencer Marketing Hub’s Instagram Money Calculator. This tool estimates how much an account could earn per post based on factors like the number of followers and engagement rate.

Brought to you by Compare the Market: Making it easier for Australians to search for great deals on Health Insurance.