We selected 50 of the highest countries by GDP, according to the International Monetary Fund’s 2019 estimates.1
Here’s how we obtained the average monthly ‘adult gym membership’ price for each country.
First, we used Google’s Keyword Tool to gather the most prominent gyms or gym chains in that particular country. We did this by entering ‘gym’ or the country’s word for gym, plus the country in the location field, into the keyword tool to generate related and suggested keywords.
We then used SEMrush to ascertain the top 10 gym chains by Google search volume as of September 2020.
Once we established our 10 gyms/gym franchises, we identified the most populous city in each country (for example, Sydney in Australia) so we could search for each gym’s membership price in that common/populous location. We kept the search to a five-kilometre radius of the Central Business District (CBD). If the gym’s website didn’t display its prices or didn’t have a location in the chosen area, we omitted that gym.
Finally, we added the recorded prices together and averaged the total by the number of gyms recorded. For example, if the total amount of five gyms equalled $500, dividing that number by five would give us a $100 price average.